WHY WE DO WHAT WE DO.

we created boxee group in order for insights to mean more.

we want market research to lead to a tangible return on investment. 

we want all of our projects to lead to real life results.

to actually change behaviour and meet client objectives. 

we want to redefine expectations within the healthcare industry.

(re)positioning research as THE fulcrum to commercial decision making.

HOW WE WORK.

working with us is about simplicity.

initially, you’ve got two choices to make.

1. use one of our awesome in-the-box solutions (download info here) which allow you to conduct healthcare market research faster, smarter and better.

2. talk to us about custom ad hoc research and get us thinking.

either way, our promise to you is that we’ll impress.

WHAT WE DO.

we conduct healthcare market research.

we primarily work with physicians, patients and payers.

we also work with a wide variety of other clinicians such as nurses and pharmacists.

we cover over 60 markets worldwide with most of our work in the US, Europe and major Asian economies such as Japan and South Korea.

we love doing qualitative and quantitative research.

we tend to focus on brand (re)building projects – segmentation, drivers/barriers, communications testing, tracking.

it’s as simple as that.

DON’T JUST TAKE OUR WORD FOR IT.

THE TEAM.

co-founded by a lovely bunch of market researchers with decades of experience in healthcare as well as FMCG and B2B sectors. 

we’ve worked with some of the largest and smallest pharma clients. 


sofia fionda.

a psych background & extensive healthcare research experience – a winning combo – sofia understands how behaviours are formed + how to influence them.

making friends & alienating people along the way.

check her out on LinkedIn.


anthony rowbottom.

over 15 years healthcare market research experience, has worked extensively in branding research across multiple therapy areas and markets.

helping brands stand out, thrive and jive.

check him out on LinkedIn.