co-founded by a lovely bunch of market researchers with decades of experience in healthcare as well as FMCG and B2B sectors. 

we’ve worked with some of the largest and smallest pharma clients. 

sofia fionda.

a psych background & extensive healthcare research experience – a winning combo – sofia understands how behaviours are formed + how to influence them.

making friends & alienating people along the way.

check her out on LinkedIn.

anthony rowbottom.

over 15 years healthcare market research experience, has worked extensively in branding research across multiple therapy areas and markets.

helping brands stand out, thrive and jive.

check him out on LinkedIn.

annabelle jones.

2022 winner of the BHBIA’s “Best Newcomer”, shortlisted for the MRS’s inaugural DE&I Changemaker Award (2022) and founding committee member of the BHBIA’s DE&I initiative.

annabelle is more than just an awesome biomedical scientist and market researcher – having worked ‘on the front lines’ as a nursing assistant as well.

check her out on LinkedIn.

georgia culley.

fresh off of winning BHBIA’s best newcomer and of the EPHMRA conference grant, Georgia is super exited to be part of the boxee team.

Georgia does people. she looks at the intricacies of how they function and loves the weird and the wonderful.

another psych grad to read you mind.

check her out on LinkedIn.